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November 27, 2018

When I first started my company, it was actually kind of for selfish reasons. I was trying to solve a problem that I was having as a busy, working woman who's always had to commute everywhere. I was really just tired of having to carry SO many bags with me to work. Then I couldn't find any bags online that were fabulous and functional, and reasonably priced. So I decided to create my own line of bags that would suit my needs.  
Now obviously, you can't build a business by trying to simply solve your own issue, you need to make sure it's also addressing a problem for a wider audience. That's when I started doing research, building a mailing list, and sending out surveys to busy, working women. I wanted to get a better understanding of their needs, the accessories they use, and how those accessories support their lifestyle. After I received all this invaluable feedback from my target group of boss ladies, my "selfish" idea began to evolve into a much bigger thing.

5 Ways to Organize Your Bag


We all hate to do it, but we also hate when we have to dig through our bags, pulling things out that we don't need or haven't used in a very long time, just to find what we were looking for. To maintain our sanity, I've found some helpful tips that can keep your purse organized and junk free.

Put your headphones and chargers in a sunglasses case.

Who else hates untangling cords, that have somehow wrapped themselves around everything in the bottom of your purse? Storing them in your sunglasses case keeps them untangled and easy to grab.

Put cards in a mint tin.

Tired of an overstuffed wallet, loose gift cards, or business cards from all of those networking events? Stack them in a tin and keep them in mint condition.

Put receipts in a tabbed envelope.

If you own a business, or have to keep receipts for tax write-offs, keeping your receipts organized is way easier when you have a tabbed envelope you can put them in as soon as you make a purchase.

 Invest in a pill box.

If you're like me, you carry pills for everything from allergy relief to pain relief. Instead of lugging all of those extra bottles in the bottom of your purse, put them in a pill case. You can even buy cases with multiple compartments so you can keep them all separate.

Try to clean out your purse on a regular basis.

The best way to ensure you stay organized, is to try to clean it out on a regular basis. It could be once a week, at the end of the day, every two weeks...whatever works for you.